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Links to Web sites that we recommend.
| The Nurture Institute | www.nurtureinstitute.com | Learn more about Nurture Marketing from experts like Jim Cecil. Download some articles, buy audio CDs by Jim Cecil, or learn about the courses offered. |
| The Denali Group | www.sellmorenow.com | Unbiased reviews of CRM tools by CRM analyst Rich Bohn. As Rich notes: "Some folks in the industry (mostly the CRM product managers that must deal with me!) call me a crotchety old fart. However, I have been at this since January 1985, so I have earned my reputation as the oldest, totally independent and brutally honest reviewer of CRM and SFA solutions in the analyst community!" |
| CSO Insights | www.csoinsights.com | Jim Dickie and Barry Trailer are the two most respective CRM gurus that have teamed together. They offer excellent research papers both on CRM solutions as well as on how to effectively use CRM. They conduct an annual survey of companies using CRM to determine where CRM can be effective. They also offer many tips for improving the effectiveness of your sales force. |